Officials from Track Enterprises and the ASA Branded Tours announced today that Bassett Racing Wheel has signed on as a participating manufacturer sponsor for the 2024 season.
Bassett has agreed to support the ASA STARS National Tour plus the three ASA Branded regional series: ASA CRA Super Series, ASA Midwest Tour, and ASA Southern Super Series. In addition, Bassett will support the CRA Jegs All-Stars Tour for Pro Late Models.
Bassett Racing Wheel manufactures a wide variety of steel racing wheels and wheel accessories completely in-house. Cutting edge design and on-site research and development allows Bassett to build race wheels for the most demanding drivers in the world. For over 50 years, Bassett has been known as the undisputed leader in steel racing wheels. For more info, please visit www.bassettwheel.com.
ASA Branded Tours
ASA Branded Tours encompasses four (4) pavement super late model racing series operating under the Track Enterprises banner, and under the ASA Brand via a licensing agreement for logo and IP Rights. ASA Branded Tours includes the ASA STARS National Tour, ASA CRA Super Series, ASA Midwest Tour, and ASA Southern Super Series.
Track Enterprises acquired CRA and the former ARCA Midwest Tour in 2022, and has formed a strategic alliance with the Southern Super Series. These three regional pavement super late model series form the groundwork of the ASA STARS National Tour, launched by Track Enterprises in 2023.