Marty Melo has officially taken on the role of Director of Marketing and Operations for the ASA Stars National Tour. With over 30 years of experience in operational management and marketing, Melo is well-equipped for this position and is ready to blend into the growing organization with an already strong group of industry professionals.
Melo’s extensive background includes running small businesses, owning a race team, team competition director, and holding various marketing and communications positions within the motorsports industry.
In addition to his operational and marketing expertise, Melo has established a robust network within the racing industry through his consulting business, connecting with drivers, teams, series organizers, track promoters, motorsports partners and vendors.
For the full ASA STARS National Tour schedule, plus Super Late Model rules and other information, please visit the series website at starsnationaltour.com, or be sure to follow the series on social media (Facebook: STARS National Series | Twitter: @racewithstars | IG: @starsnational).
ASA STARS National Tour
Founded by Track Enterprises President Bob Sargent, The ASA STARS National Tour for pavement super-late model stock cars debuted in March 2023 for Super Late Model racing in America.
The ASA STARS National Tour is a ten-race championship series, offering a $100,000 point fund. The tour will visit ten different race tracks in 7 states in 2024, with the season beginning in February during Florida Speedweeks, and concluding in early November at Nashville Fairgrounds Speedway.
Track Enterprises (TE) is a racing Promotions Company based in Illinois, which owns and operates the ASA STARS National Tour. In addition to the STARS National Tour, Track Enterprises owns and operates Championship Racing Association (CRA) and the ASA Midwest Tour. TE also has a strategic alliance with the ASA Southern Super Series.
ASA Branded Tours
ASA Branded Tours encompasses four (4) pavement super late model racing series operating under the Track Enterprises banner, and under the ASA Brand via a licensing agreement for logo and IP Rights. ASA Branded Tours include the ASA STARS National Tour; the ASA CRA Super Series; The ASA Midwest Tour and the ASA Southern Super Series.
